Fuelling Female Performance: PureSea® Seaweed for Sports Nutrition

For active women maintaining normal thyroid function^1-2 through life stages is important especially if combined with sports and high-demand training. When thyroid function is compromised, energy production may decline, affecting stamina, focus and overall women’s vitality.

Thyroid health is recognised for its role in regulating energy, metabolism and recovery. Thyroid hormones control metabolic rate, influencing how carbohydrates, fats and proteins are converted into usable energy for performance and recovery.

This is where PureSea® plays a key supporting role, providing consistent wholefood nutrition through a natural, clean-label, traceable and sustainably sourced seaweed ingredient designed to support metabolic function³.

Women undergo demanding hormonal changes throughout life stages, making thyroid function support through supplementation a key consideration in female-focused sports nutrition, where sustained energy, metabolic balance and recovery are critical. This is driving growing interest in nutritional strategies that support thyroid health as part of holistic, performance-focused formulation design.

PureSea® is the gold-standard, nutrient-dense seaweed ingredient that offers a unique solution for thyroid health. As a natural source of iodine, it enables six EFSA-approved health claims being one of them related to normal thyroid function and energy metabolism, supported by exceptional provenance, traceability and proprietary production.

Harvested from the clear waters of the Scottish Outer Hebrides, PureSea® is available as PureSea® Natural, a wholefood seaweed rich in naturally occurring nutrients, and PureSea® Protect, a microencapsulated form with no sea taste or aroma, designed for smooth integration into powders and advanced sports nutrition blends.

Contact us to learn more about the PureSea® range.

_{References
(1) Mullur R, Liu YY, Brent GA. Thyroid hormone regulation of metabolism. Physiol Rev. 2014;94(2):355–382.
(2) Brent GA. Mechanisms of thyroid hormone action. J Clin Invest. 2012;122(9):3035–3043. 
(3) Combet et al (2014) Low-level seaweed supplementation improves iodine status in iodine-insufficient women. British Journal of Nutrition}